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Kelly is a former publisher herself, having worked with big name authors including Stephen King and Jodi Picoult.

We talked through the basics of how FB ads work and what to consider to make your ads perform better.⁠ If you've never done more than boost a post on Facebook, this interview will be a great primer.

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Kelly is a former publisher herself, having worked with big name authors including Stephen King and Jodi Picoult.

Interview with Facebook ads strategist for authors & publishers, Kelly Weekes

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